Global Shift at Harley-Davidson

SHIFTING GEARS, by Buzz Kanter, Publisher For decades, Harley has been highly secretive 
about future products I feel fortunate to have enjoyed working with so many good people at Harley-Davidson since 1991. Even as a total outsider on its management and strategy decisions, I feel I’ve been watching and analyzing its moves from a pretty […]

Looking Forward

SHIFTING GEARS, by Buzz Kanter, Publisher Evolution Is More Than Just A Harley Engine! Enough already! I am a reasonable guy, but I’m getting tired of hearing that print is dead and that the motorcycle industry is doomed. The fact that you and tens of thousands of other people are paying real money to read […]

Video: 2020 Harley-Davidson LiveWire Reveal & Walk Around

Harley-Davidson’s First-Ever Electric Motorcycle Buzz checks in from Milwaukee as he attends the Harley-Davidson 115th Anniversary party! And he’s got a live and in-person look at the 2020 LiveWire (due out next year), Harley’s introduction into the electric motorcycle segment. Check out the video and let us know what you think about Harley’s final product, […]

Harley-Davidson Announces New 2019 FXDR

New Power Cruiser Offers Racing Style and Performance The FXDR 114 is a power cruiser that brings a new level of performance to the Harley-Davidson lineup. The FXDR 114 combines the power of the Milwaukee-Eight 114 engine with weight-saving aluminum and composite components, including a new aluminum swingarm (10.2 pounds lighter), aluminum subframe, lightweight wheels, and […]

Message From Harley-Davidson CEO Matt Levatich

Today, however, we at Harley-Davidson unfortunately find ourselves in the center of a heated political conversation about fair trade.

Harley Passion and History

SHIFTING GEARS, by Buzz Kanter, Publisher There are few brands today with as deep and interesting a history as Harley-Davidson Okay, let’s face it. Motorcycling has little to do with transportation. It’s more about our passion, right? And Harley enthusiasts are among the most deeply passionate riders. I mean, how many people feel so connected […]

Harley-Davidson Announces Three Brand-New Models and Future Plans

“More Roads to Harley-Davidson” Includes New Products in Additional Motorcycle Segments, Broader Access and Commitment to Strengthen Dealers To inspire even more people around the world to experience the exhilaration of riding a motorcycle, Harley-Davidson today shared details of its “More Roads to Harley-Davidson” growth plan through 2022. In a fast-changing world with new consumer […]

Harley-Davidson Expects Mounting Financial Pressure from European Tariffs

Harley-Davidson announced today that retaliatory tariffs on US-manufactured goods imposed by the European Union will greatly affect its financial outlook and planning going forward. The tariffs are set to become effective on June 22. According to Harley’s 8K Financial Disclosure (available here) H-D motorcycles exported from the US to the EU will face an tariff […]

American Flat Track Heads to England July 12-15

DAYTONA BEACH, Fla. (June 13, 2018) – The 2018 Goodwood Festival of Speed, a 4-day-long celebration of motorsports history, design and technical achievement, and perhaps the most glamorous and anticipated motoring event of the year, is less than a month away – and American Flat Track will be there, showcasing some of its amazing riders […]

Red Shovel Holds Strong Sentiment

Long Island rider and builder Woody Pierre likes his custom Harley-Davidsons stripped down to the essentials. With a background in sport bikes, drag racing, and road racing, his focus when putting together a machine for the street is to keep it as light as possible with only the bare necessities required to make it go. […]